Nathan Chapman Photography

Capturing Innovation: Recent Project

We had the pleasure of visiting Innovation House in Bracknell, a multi-functional technology destination that embodies innovation and creativity. This visit not only allowed us to witness the impressive offerings of Innovation House but also emphasized the invaluable role that professional photography plays in enhancing corporate spaces and brand image. In today’s digital age, the importance of high-quality photography cannot be overstated, especially for corporate entities looking to create a lasting impression.

Innovation House: A Hub of Creativity and Technology

Innovation House is more than just a showroom; it’s a dynamic 50,000 square ft. space that serves as a hub for the AV industry in the UK. Housing five of the country’s leading distributors – Midwich, PSCo, Holdan, Invision, and Sound Technology – it offers a unique blend of knowledge, expertise, and accessibility. The facilities at Innovation House are designed to turn creative visions into realities, and our recent visit truly highlighted this.

The Visual Impact of Photography

During our visit, we had the privilege of using photography to encapsulate the essence of Innovation House. Through the lens, we meticulously preserved every detail, from the sleek lines of cutting-edge technology to the warm and inviting spaces designed for training and events.

Professional photography has the ability to tell a story, evoke emotions, and convey the essence of a space or a brand. For Innovation House, this means showcasing their commitment to innovation, creativity, and excellence. As they seek to update their website, the images we captured will serve as powerful visual assets that communicate their unique offerings to potential clients and partners.

The Benefits of Photography for Corporate Spaces

The advantages of investing in professional photography for corporate spaces extend far beyond just creating aesthetically pleasing visuals. Here are some key benefits:

1. Creating a Strong Online Presence

In today’s digital world, a company’s website is often the first point of contact for potential clients and partners. High-quality, professionally captured images of your corporate spaces can make a lasting impression, conveying professionalism and attention to detail.

2. Enhancing Brand Identity

Photography has the power to reinforce your brand identity. Whether it’s through the use of specific colors, lighting, or composition, professional photographs can align with your brand’s values and messaging, helping to create a cohesive brand image.

3. Building Trust and Credibility

Quality photography demonstrates a commitment to quality in all aspects of your business. It shows potential clients and partners that you take your corporate image seriously, fostering trust and credibility.

4. Showcasing Products and Services

For companies like Innovation House, where technology and innovation are at the forefront, photography serves as a powerful tool to showcase their products and services. It allows potential clients to see the possibilities and the state-of-the-art offerings firsthand.

5. Engaging and Informing

Photography can tell a story and provide valuable insights into your corporate space. It can be used to educate and inform visitors about your facilities, services, and unique selling points.


Our visit to Innovation House in Bracknell reinforced the notion that professional photography is not just a visual asset but a strategic tool for corporate entities. The images captured during our visit will undoubtedly play a crucial role in updating their website and creating a captivating online presence.

For corporate spaces, photography is a gateway to establishing a strong online presence, enhancing brand identity, building trust and credibility, showcasing products and services, and engaging and informing visitors. It’s an investment that pays off in the long run, as it allows businesses to communicate their essence and unique value proposition effectively.

In conclusion, when it comes to corporate photography services, the benefits are clear – it’s not just about pictures; it’s about creating a visual narrative that leaves a lasting impact. Innovation House understands this, and so should every forward-thinking corporate entity looking to thrive in the digital age.

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